Can you use my own logo or artwork?

The file is the whole issue

A logo that looks perfect on your website is often a few hundred pixels wide. Blown up to run down the side of a van, that becomes a soft, blocky mess — and no amount of processing genuinely recovers detail that was never captured.

What solves it is vector artwork. A vector file describes shapes mathematically rather than as a grid of pixels, so it can be scaled to any size with perfectly crisp edges. The same file works on a business card and on a trailer.

What to look for

• Ideal: a vector file — typically .ai, .eps, .svg, or a PDF that was saved with vector content rather than a scanned image.
• Often workable: a large, high-resolution raster file (.psd, .tif, or a big .png) with a transparent background, particularly for photographic elements that were never vector to begin with.
• Usually a problem: a logo copied from a website, lifted from a social profile, screenshotted, or pasted into a Word or PowerPoint file.

If your logo was designed professionally, the designer almost certainly produced vector originals — asking them for the vector or “print-ready” files is usually the fastest fix, and it is worth having them regardless.

If the original files are gone

It happens constantly, particularly with businesses whose logo was made years ago by someone no longer around. An existing logo can generally be redrawn as clean vector artwork from a good reference image. It is a real piece of work rather than a conversion you run, but it is routine, and afterward you own a file that works for everything.

About color

Two things worth knowing up front. Vinyl colors are chosen from what film is actually manufactured in, so an exact match to a specific brand color is sometimes approached rather than hit precisely. And colors on your screen are backlit, while colors on a vehicle are reflected in sunlight — they will not look identical. If a brand color is critical, say so early so it can be planned around.

What to send when you ask

The artwork in the best format you have, your vehicle’s year, make and model, and a rough idea of placement and size — doors only, full side, rear glass. If you are not sure what you have, send it anyway; identifying whether a file will scale takes moments.

This guide expands on a question from the custom graphics page. R&S Customs is opening soon in Spring, Texas — call or text (713) 960-2211 to talk about your vehicle.